Sitemap - 2024 - Growth Scientist
50. Marketing - Art or Science?
45. The 36 Questions That Lead to Love
44. What Gets Us Hooked? The Power of Anchors
43. What Marketers can learn from Physics?
41. What is Feature Engineering?
40. Predicting “Who will Click, Buy, Lie, or Die”
39. Here is your reward. But it's intermittent.
37. Need Motivation? Understand Goal Gradience
36. Not all cookies taste the same.
35. Basically, there are only 6 stories.
34. How to influence consumers in 8 seconds?
33. How to think like a behavioral scientist
32. Cognitive Biases That Most Impact Consumer Choice
30. Read this because you cannot miss it
25. Can synthetic data replace real market research?
24. Glass Half-Empty or Half-Full?
22. A Behavioral Science Starter Kit
19. What to get a chance to win a Million $?
18. Humanizing Marketing - WTF does it even mean?
17. Men from Mars, Women from Venus ?
16. How to predict the outcome of marketing actions?
15. Why Marketing needs Maslow?
14. 1 cup data + 2 tsp beh-sci = magical recipe for customer loyalty!
13. Are mean, median, and mode different things?
12. What to do when your A/B test is questioned?
11. Do causes make us buy more?
9. The Holy Grail of Marketing: Segmentation
7. What can your Data Science team do for you?
6. Five Simple Nudges Every Marketer Must Know!
5. TMI! Why no one likes a brain buffet?
4. How a customer insight led to 10X growth for Stanley
3. Scared of Losing? We all are.